Trademark Blog

Fastest-Growing USPTO Trademark Classes in 2026 As commerce shifts online, a handful of trademark classes are seeing the fastest growth in new applications — and they may be

Comparison · Filing services Secure Mark USA vs ZenBusiness: which should you use for a trademark? ZenBusiness is known for forming LLCs, and its trademark help is a

Do You Need to Trademark in Multiple Classes? Filing in the right trademark classes — and only the right ones — protects your brand without wasting money. Free

Trademark vs Business License: What Is the Difference? A business license and a trademark sound similar but do completely different jobs — and most brands need both. Free

Can You Trademark Your Own Name? From fashion labels to consultancies, personal names can be trademarked — but a primarily merely a surname refusal often stands in the

Can You Trademark a Common Word? Apple, Amazon, and Shell prove you can trademark a common word — as long as it does not describe what you sell.

Trademark Maintenance Deadlines: Section 8 and Section 9 Explained A U.S. trademark can last forever — but only if you hit the Section 8 and Section 9 maintenance

What Is the TTAB? The Trademark Trial and Appeal Board Explained The TTAB is the courtroom of the trademark world — but it decides rights on the register,

Collective Marks and Certification Marks Explained Not every trademark identifies one company — collective and certification marks protect associations, memberships, and quality standards. Free Trademark Search → Quick

How to Overcome a Merely Descriptive Trademark Refusal A “merely descriptive” refusal is one of the most common USPTO rejections — and one of the most beatable with